Our recent study visit to New York City was an incredible deep dive into one of the world’s most dynamic tech and business ecosystems. Organized by ICT Cortex and supported by the Ministry of Education, Science and Innovation of Montenegro, we had the opportunity to connect with people that work in the ICT and business ecosystem of the US.

Innovation at NewLab & Global E-Marketing & Communications Inc

Our journey began at NewLab, a cutting-edge innovation hub in Brooklyn, where we met with Parker Magness and Kelsey Richmond. We explored how this space fosters collaboration between startups, researchers, and corporate innovators, gaining inspiration for similar initiatives in Montenegro.

Later, at Global E-Marketing & Communications Inc., hosted by Agron Pali, we discussed global marketing strategies, digital outreach, and the evolving landscape of online business development, and potentially organizing a conference in the US where we might present our market potential.

Strategic Meetings & Networking in NYC

The day started with a business meeting with Mirko Radak, a rather influential and impressive figure in the digital landscape of the US, to discuss investment and expansion opportunities and gaining useful insights about the US tech and innovation market. In the evening, we had a valuable discussion with Denis Petelin, Director of Technology Solutions at EPAM Systems, learning about their approach to software development, AI solutions, and large-scale IT projects.

We also took the opportunity to explore Bryant Park and Central Park, enjoying some iconic NYC sights while reflecting on the insights gained throughout the day together with Mr Petelin.

A Visit to Google & YouTube

One of the highlights of our study visit was an exclusive tour of Google and YouTube’s offices in Chelsea Market. This visit was made possible by our member company We Are Ai, a Google Premier Partner, and our amazing host, Miljana Čađenović.

We got a firsthand look at how Google fosters innovation, from AI-driven solutions to the latest in digital advertising and content creation. The discussions provided us with valuable insights into AI strategy, digital transformation trends, and how tech giants are shaping the future of work.

Economic Development & Startup Opportunities

A key focus of our visit was understanding why NYC is a prime location for tech startups and businesses. At The New York City Economic Development Corporation (NYCEDC), Anne-Sophie Mahle provided an in-depth overview of business incentives, incubators, and co-working spaces available for companies looking to expand in the US market.

Later, we visited Piece of Cake Moving & Storage, where a Montenegrin, Vojin Popović shared insights on running a successful logistics company in the US, emphasizing the importance of adaptability and customer experience.

Exploring Global Impact at the United Nations

We wrapped up our visit with an extraordinary meeting at the United Nations Headquarters, where we were hosted by Damir Šabanović. This session gave us a deeper understanding of how digital transformation is shaping global governance, sustainability, and economic development.

Additionally, we visited the Consulate General of Montenegro in NYC, where General Consul Amer Cikotić and Vice Consul Maja Vasilijević facilitated discussions on strengthening business ties between Montenegro and the US and met with Ilfan Radončić, a founder of 6sense – a very successful IT company that has been present on the US market for more than 15 years.

Also, it is important to note that we have had great help from the Ministry of Foreign Affairs of Montenegro in organising this visit.

Key Takeaways & Next Steps

Our study visit to NYC was more than just a series of meetings—it was an opportunity to map out collaboration opportunities, understand market dynamics, and gain practical insights into doing business in the US.

This is just the beginning—stay tuned for more exciting collaborations between Montenegro and the tech capital of the world!